Hey there, Manufacturers! Ready to shake things up and leave your competition in the dust?

Well, it’s time to take a page from the playbooks of the big shots – Amazon, NVIDIA, Google, Microsoft, and now, throwing Apple Inc. into the mix. Let’s dive into their world and see how these giants are winning the game.

1. Think Different with Apple Inc.:

Apple Inc., the maestro of ‘Think Different,’ shows us that standing out is the name of the game. Apple made it a Simple and visually appealing world for its customers. Do you read a lot of text about Apple? No way! Apple is all about Visuals and simplicity!!!!! Channel your inner Apple – be bold, be different, and let innovation lead the way. Can you make your Website more visually appealing? Or can you work on your Product Photos/renderings to be more appealing? Just Think!

2. NVIDIA’s Interactive Magic:

NVIDIA, a hardware company, teaches us that being in the top 10 isn’t just for software geeks. Their hardware isn’t just nuts and bolts; it’s about enabling customers to interact in a new way. Interactivity is a core human need (try sitting idle without interacting with your phone and people around you for a day; you’ll know what I am talking about). It’s time to bring interactivity to your products, how you present them, marketing, and every customer touch point. Make your marketing more engaging! Start interacting more with your Team and with your customers. Go and meet them over a cup of coffee, just like that!

3. Google’s Information Wonderland:

Google’s got a Wonderland of information, and that too at the click of a button! Straight-to-the-point information is delivered to their customers in a short period (milliseconds in this case).  Dive into the digital rabbit hole, gather insights, and make informed moves. Giving transformational knowledge to your customers easily and continuously is your secret weapon.

4. Microsoft’s Team Harmony:

Microsoft’s Windows and now team are designed to simplify life for their customers. Harmonize your crew with tech tools that make collaboration a breeze. Teamwork makes the dream work, right? Using technology allows you to bring more collaboration to your business (even in marketing).

5. Amazon’s Convenience Revolution:

Amazon, the king of convenience, makes life easy for customers. How can you sprinkle a bit of convenience magic in your products or customer touchpoints? Can you make their delivery more convenient? Do your prospects have to take pains and come to your factory? Can you make the factory demo convenient? 

6. Visuals that Speak Louder than Words:

Brand is about perception in the minds of your customers. How is that built? Through visually appealing experiences on your website, exhibition booths, catalogs, and all customer touchpoints. Think of an expensive product you have bought recently and try to see its communication. Done? Now, do you think you would buy that product if its visuals were blurred / tiny/unappealing? Certainly not! Think about how you are showing your brand to your audience.

Remember: Jo Sasta Dikhta hai, Wo Sasta Bikta hai.

7. Future-Proof Your Brand:

The future is tech, my friends! Be like Apple, embrace the unknown, and future-proof your brand. Stay ahead of the game by asking how I can apply the magic of interactivity, powerful visuals, and convenience to my business.

So, the tech magic is real, and it’s time to make it work for you. Embrace the unconventional, add a dash of interactivity, sprinkle in some convenience, and watch your manufacturing game reach new heights. The giants did it, and so can you.

Ready, set, tech!